Product designer in Albania Endi Saliaj · Tirana

What I do

• Product discovery

  With founders and product managers I find the real problem first, from data, user calls and session recordings.

• Feature design

  New features from the idea to the shipped screen: flows, edge cases, empty states, errors and the small details.

• AI products

  AI builders, chat, copilots and AI credits. I designed the AI builder and chatbot features in LanderLab.

• Design systems

  One component library for design and code. The LanderLab system has 50+ components.

• Growth and retention

  Onboarding, pricing, upgrades, rewards and cancel flows that help people stay.

• Prototypes and motion

  Figma prototypes for testing, and coded prototypes when the feel of the motion matters.

Results

• +24%conversion rate on LanderLab
• −48%frustration clicks (Microsoft Clarity)
• +72%development team efficiency
• 3SaaS products led end to end

Selected work

AI composer· LanderLab

The box where a LanderLab page starts: describe the page, and watch the AI think and build it.

AI credit packs· LanderLab

A one-time top-up for AI credits in LanderLab: pick a pack and the coins fly into your balance.

Cancellation flow· LanderLab

The LanderLab cancel flow: first two softer ways out, then a short question, then a clear goodbye.

Empty states· LanderLab

Thirteen LanderLab empty states on a turning wheel, each drawn in code and moving the way its screen works.

How I work

1. 01

   Find the problem

   Data, user calls and session recordings show where people get stuck and what matters most.

2. 02

   Shape the answer

   Flows and quick prototypes, checked with the team and with users before the details.

3. 03

   Design every state

   Loading, empty, error and success, in light and dark, all on the design system.

4. 04

   Ship and learn

   I work with the developers until it is live, then measure and improve.

Questions

Who is a product designer in Albania?

Endi Saliaj is a product designer based in Tirana, Albania. Since 2022 he has led product design for LanderLab and designed for TheOptimizer, ClickFlare and AdPlexity. He has 5+ years of experience with SaaS products, AI interfaces and design systems.

What does a product designer do?

A product designer decides what a product should do and how it works, not only how it looks. That means research, flows, screens and prototypes, and working with product managers and developers until the feature ships.

What is the difference between a product designer and a UX/UI designer?

The two overlap a lot. A UX/UI designer focuses on the flows and the screens. A product designer also helps choose what to build and checks if it worked. I do both. UX/UI designer in Albania →

Can you design AI products?

Yes. In LanderLab I designed the AI builder, the AI chatbot and the AI credits: the prompt input, the waiting and thinking states, results the user can change, and clear costs.

What results can you show?

On LanderLab the redesign brought a 24% higher conversion rate, 48% fewer frustration clicks measured with Microsoft Clarity, and a 72% more efficient development team thanks to a shared component library.

Do you work remotely?

Yes. I live in Tirana, Albania and work with teams in Albania and remotely with teams abroad, in English and Albanian.

How do I start a project with you?

Send an email to endisa1999@gmail.com with a few lines about the product, the problem and the timeline. You can also write to me on LinkedIn.